EMI Music recently announced the launch of Electrospective, an impressive multi-platform campaign celebrating the development of electronic music since 1958. Electrospective is a global collaboration between artists, labels, commercial, technological, digital and media partners.
Electrospective brings together the EMI Music, Mute, and Virgin catalogues, chronicling the key works of visionaries like Kraftwerk and Brian Eno as well as the ground breaking success of Depeche Mode and The Human League, the explosion of electronic dance music in the late 80s, and the rise of global stars like Daft Punk and The Chemical Brothers. The campaign features big name artist participation (David Guetta, Carl Cox, Midge Ure, Martyn Ware, Daniel Miller etc), live events, newly created merchandise, magazine / tech brand partnerships and promotion via branded online and social media platforms. There will be a host of opportunities to discover and rediscover electronic music in the coming months including exclusive key artist, DJ and producer interviews, app launches, merchandise, social and print media activities.
EMI Music will also launch an Electrospective radio series hosted by KCRW Music Director and host of “Morning Becomes Eclectic,” Jason Bentley, chronicling the rich electronic catalogs of EMI Music, Mute, Virgin, and Astralwerks, featuring in-depth interviews with electronic dance music visionaries. The Electrospective radio series will debut nationally in October.
Both a compilation and remix album for Electrospective was released on October 9th, 2012. The compilation album, Electrospective: Electronic Music Since 1958, ranges from the earliest days of technological innovation at the BBC Radiophonic Workshop through to the rise of current dance music superstars including David Guetta and Swedish House Mafia. Simultaneously, Electrospective: The Remixes – A Collection of Rare Electronic Mixes, reinvigorates dance staples from the likes of Daft Punk and OMD with new twists by artists like SBTRKT.
Coming this fall, a series of 4 exclusive EPs will be globally available via Beatport.
David Rowe, EMI Music’s Vice President of Global Campaigns, said: “EMI has enjoyed more than 50 years of success with electronic music artists and labels, as demonstrated by the depth and breadth of the albums featured in the campaign. With Electrospective we have a unique chance to work with the genre’s biggest names in order to share this inspiring story with fans on a global level.” As the third most popular music genre in the world, according to EMI Music’s consumer research, dance/electronic music has a truly universal reach.
Electrospective will encourage electronic music fans to engage with and delve deeper into the genre as well as appeal to a whole new audience of music fans.
Electronic Music Since 1958- Compilation Album (Out October 9, 2012)
Single Disc US Version Track Listing:
BBC Radiophonic Workshop – Doctor Who Theme
Brian Eno – Here Come the Warm Jets
The Human League – The Things That Dreams Are Made Of
Duran Duran – Planet Earth
Pet Shop Boys – West End Girls
Soul II Soul feat. Caron Wheeler – Back to Life (However Do You Want Me)
Daft Punk – Around the World
Massive Attack – Inertia Creeps
Air – Kelly Watch the Stars
St Germain – Rose Rouge
Radiohead – Everything in its Right Place
The Chemical Brothers –Star Guitar
David Guetta, Joachim Garraud, Chris Willis – Love is Gone (Fred Riester & Joachim Garrud Radio Edit Remix)
Swedish House Mafia – One (Radio Edit)
1. Orchestral Manoeuvers In The Dark – Talking Loud And Clear (Extended Version) (6:07)
2. Talk Talk – It’s My Life (US Mix) (6:14)
3. Grace Jones – I’m Not Perfect (But I’m Perfect For You) (The Right On Time Edit By Larry Levan) (6:00)
4. Neneh Cherry – Buffalo Stance (Kevin Saunderson’s Techno Stance Remix I) (6:40)
5. Inner City – Good Life (Mayday Club Mix) (6:13)
6. Soul II Soul – Back To Life (Masters At Work House Remix) (7:27)
7. Daft Punk – Around The World (Kenlou Mix) (7:50)
8. Simple Minds – Love Song (Shredded Beatz Mix) (6:42)
9. The Human League – The Sound Of The Crowd (Extended Family Vocal Mix) (5:52)
10. Goldfrapp – Strict Machine (Ewan’s Stripped Machine Remix) (8:30)
11. Tinie Tempah – Pass Out (SBTRKT Remix) (4:46)
We know that you want the Electrospective album and the remix album and that’s why we’re going to give them to one lucky reader for FREE! But wait, there’s more! We’re also giving away a massive vinyl bundle that includes:
Daft Punk – Daft Club [Import]
Daft Punk – Homework [Import]
David Bowie (UK) – John, I’m Only Dancing 7″ [Import]
Duran Duran – Duran Duran [Import]
Hot Chip – Made In The Dark [Import]
LCD Soundsystem – LCD Soundsystem [Import]
LCD Soundsystem – Sound Of Silver [Import]
LCD Soundsystem – This Is Happening [Import]
Massive Attack – Blue Lines [Import]
Massive Attack – Protection [Import]
The Chemical Bros. – Exit Planet Earth [Import]
We know we know, it’s awesome. To win, simply LIKE us on Facebook and email us at tapcontests AT gmail DOT com with the subject “ELECTROSPECTIVE PRIZEPACK” and your name (how it appears on Facebook). We’ll email you back if you win! (Winner must have a US mailing address. Good luck1